Study: Influencing for the good of society
Getting individuals to act in the best interest of society can be a tricky balancing act, one that often walks a fine line between trying to convince people to act of their own volition, versus passing laws and regulations that make these actions compulsory. A new paper in PNAS Nexus presents a mathematical model and an agent-based model that shows the effectiveness of influencers who convince others to make decisions in the best interest of society.